On Life — The Society that Chose Comfort & Convenience Over Happiness & Purpose

Greg and comfort

Greg and science

Greg and things

Greg and identity

But one day, something happened

Greg realized that he is as much the hero, as the villain of the story. It’s just a matter of perspective. From the moment that Greg came to that conclusion, Greg became a truly progressive society with, for the first time in modern history, a real purpose and a real sense of where happiness lies, and how to find it.

Commentating on life & design. Also freelancing at both— siyanaivanova.nl.

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